Strategy, the Michael Saylor-founded software intelligence firm formerly known as MicroStrategy, intends to raise another $2 billion through zero-interest convertible notes offering to acquire more Bitcoin. The move comes after the newly rebranded company paused its Bitcoin buying spree. Strategy’s Bold Move To Boost Bitcoin Holdings Strategy announced on Feb 18 that it is looking to offer $2 billion in convertible senior notes with 0% interest. The company indicated that the first note purchaser will have the option to purchase up to an extra $300 million more worth of notes, which can be used within a five-day period after the issuance. Strategy Announces Proposed Private Offering of $2.0B of Convertible Senior Notes. $MSTR https://t.co/EBOMdLlgdq — Michael Saylor (@saylor) February 18, 2025 The net proceeds will be used mostly for the purchase of additional Bitcoin. The company, which trades on the Nasdaq under the ticker MSTR, said that the offering is being conducted under Rule 144A of the Securities Act of 1933 for qualified institutional buyers. The notes will mature on March 1, 2030, unless earlier repurchased, redeemed, or converted, according to the press release. Investors will have the option to convert the notes into cash, class A common stock, or a mix of both. The senior convertible notes have been one of the key instruments the company has used to achieve its “21/21 Plan” to raise $42 billion to acquire Bitcoin. Announced last year, the Tysons, Virginia-based company seeks to raise $21 billion via equity, with another $21 billion coming by selling fixed-income securities. So far, Strategy has completed over half of that $42 billion capital plan — buying over 250,000 BTC since last October. Under founder and executive chairman Michael Saylor, Strategy started purchasing BTC in 2020 as part of a bold — or reckless, as critics said — investment. Fast forward five years, and the company has only doubled down in its belief in Bitcoin. Earlier Tuesday, Saylor revealed that Strategy did not purchase any of the world’s oldest and largest crypto by market capitalization last week. However, the firm still holds 478,740 BTC . That stash is worth a staggering $45.8 billion at today’s market price of $95,757, per CoinGecko — making Strategy the globe’s largest corporate Bitcoin holder. Strategy rebranded from “MicroStrategy” on Feb. 5 as part of what it says was “a natural evolution” to better reflect the firm’s ethos and core operations.
