Binance lowers VIP program thresholds and introduces new qualification pathways

Binance , the largest cryptocurrency exchange by trading volume and users, has announced updates to its VIP Program eligibility framework, lowering key requirements and introducing new qualification pathways aimed at identifying and supporting high-value users earlier in their engagement with the platform, according to an announcement shared with Finbold on March 11. Lower BNB holding and futures trading thresholds and new pathways for VIP users The exchange said it is reducing BNB holding requirements for VIP levels 1 through 3 and aligning them across its VIP programs. Under the updated structure, the required BNB holdings will decrease from 25 BNB to 5 BNB for VIP 1, from 100 BNB to 25 BNB for VIP 2, and from 250 BNB to 100 BNB for VIP 3. Binance is also lowering the 30-day Futures trading volume requirements for these tiers. The threshold for VIP 1 will drop from $15 million to $5 million, VIP 2 from $50 million to $10 million, and VIP 3 from $100 million to $50 million. The exchange noted that futures trading fees for VIP 1 and VIP 2 will be slightly adjusted to maintain a balanced fee structure, while VIP 3 trading fees will remain unchanged. “We are evolving our VIP Program to better recognize the broad base of high-value users contributing to Binance across trading, holdings, and investments, and to identify and support them earlier in their journey as they scale,” said Catherine Chen, Head of VIP and Institutional at Binance. “By lowering key thresholds and updating holder criteria, we are widening the on-ramp to VIP benefits while keeping tier recognition tied to sustained, measurable engagement. These updates also help strengthen the liquidity and service experience that active participants rely on. Binance surpassed 300 million users in late 2025, and we are focused on reaching 1 billion users over time.” The company is also introducing a revised Holder Program that allows users to qualify through holding or investing activities, including Binance Earn, with expanded eligible VIP levels through VIP 9. Under the new framework, BNB holdings and Alpha account assets will be included in overall asset calculations, allowing users to allocate funds across products while maintaining their qualifying VIP tier. In addition, Binance is launching a new designation, VIP Rising Star, for users progressing toward VIP status. Users with a 30-day average net asset balance of $30,000 USD, including at least 5 BNB, will be eligible for the designation and may receive personalized support, curated event access, and other opportunities. The updated BNB holding and Futures trading requirements will take effect on March 12, 2026, at 23:59 UTC. Updates to the Holder Program will follow on March 13, 2026, at 23:59 UTC, while the VIP Rising Star designation will take effect on March 16, 2026. Eligible users will be automatically upgraded once the changes are implemented, and VIP levels will continue to be updated daily based on applicable requirements. For more on the VIP Program, follow Binance for updates . Featured image via Shutterstock. The post Binance lowers VIP program thresholds and introduces new qualification pathways appeared first on Finbold .